BEAVERTON, Ore. (October 24, 2009) – Today, NIKE, Inc. (NYSE:NKE) hosted the second annual Nike+ Human Race 10K as hundreds of thousands of runners hit the road as part of the world’s largest one-day running event. Nike hosted Nike + Human Race events in 27 cities globally, from Los Angeles to Seoul and from Tel Aviv to Rome. Thousands more runners joined the Nike+ Human Race by logging their own 10-kilometer runs on race day using their Nike+ Sport Kit or Nike+ Sportband.
The Nike+ Human Race debuted in 2008 with the purpose of celebrating runners and their sport while uniting athletes world-wide through the ultimate running experience. Many of the runners who participated in the race, also trained by using the tools provided at nikeplus.com, which has more than 2 million members worldwide. Members of this digital running club have logged more than 175 million miles (almost 281 million kms).
At www.nikeplus.com, members are provided with:
• A customizable homepage;
• at-a-glance views of past runs;
• progress trackers for goals set and challenges made with other runners;
• Nike+ news, training tips, and event details;
• and professional coaching programs from some of Nike’s top coaches and athletes.
Leading up to race day, close to 140,000 people participated in Nike+ Human Race training runs around the world.
“The Nike+ Human Race continues to inspire and motivate runners worldwide. We look forward to continuing to provide runners with unique and exciting running experiences that will keep them connected with runners all over the world”, said Leslie Lane, Nike’s VP of Global Running.
Courtesy of Nike