Official Race Route Announced for Debut Half Marathon
Los Angeles, CA – The Competitor Group (CGI) and AEG today announced that the finish line for the Rock ‘n’ Roll Los Angeles Half Marathon will be at L.A. LIVE in downtown Los Angeles on Sunday, October 24, 2010. More than 15,000 runners are expected to participate in the 13.1-mile mash-up of music and running, showcasing a scenic course of parks, lakes, trendy shops, clubs, restaurants and the revitalization of downtown Los Angeles.
“We are excited about partnering with the first ever Rock ‘n’ Roll Los Angeles Half Marathon,” said Scott Hanley, VP of Events for AEG/L.A. LIVE. “Nothing says Rock ‘n’ Roll like Nokia Theatre L.A. LIVE, Club Nokia, the GRAMMY Museum, STAPLES Center and all of the other venues and entertainment at L.A. LIVE and we look forward to welcoming the 15,000 runners, along with their family and friends to experience our one-of-a-kind destination.”
“As the first major running event to finish at LA LIVE, the Rock ‘n’ Roll Los Angeles Half Marathon is destined to become an instant classic, “ said Bouker Pool, SVP of Marketing for CGI. “This half marathon truly provides a unique tour of Los Angeles starting in the tranquil beauty of Griffith Park and ending in the non-stop excitement of LA. LIVE.”
The race begins at 7:30 am in historic Griffith Park at the intersection of Zoo Ave and Forest Lawn Drive. The course travels past the Los Angeles Zoo, the Autry Museum, through Los Feliz and the trendy enclave of Silver Lake and Echo Park on the way to a spectacular finish through the corridors of downtown high rises before culminating with a celebration at L.A. LIVE.
Keeping with the rock ‘n’ roll theme, Los Angeles runners and spectators alike will be treated to a post-race concert at L.A. LIVE. All participants and volunteers receive free entry to the concert with their race number. Past acts at other Rock ‘n’ Roll series events include Five For Fighting, INXS, Journey, the Black Crows, Goo Goo Dolls and the B-52s.
A full course description of the Rock ‘n’ Roll Los Angeles Half Marathon, including turn-by-turn directions and a course map, is located at online at los-angeles.competitor.com. L.A. LIVE travel packages and other hospitality specials will be announced at a later date.
Race weekend kicks off with a two-day Health & Fitness Expo on October 22 and 23 at the Los Angeles Convention Center. The free expo is open to the public and features more than one hundred fitness retailers, exhibits, free samples and interactive clinics. For more information about the Rock ‘n’ Roll Los Angeles Half Marathon, please visit los-angeles.competitor.com or call (800) 311-1255.
ABOUT L.A. LIVE
L.A. LIVE, the 4 million square foot / $2.5 billion downtown Los Angeles sports, residential and entertainment district developed by AEG, is the region’s most active ‘live content and event campus.’ With fifteen world-class restaurants along with venues such as STAPLES Center, Nokia Theatre L.A. LIVE, the Conga Room, Club Nokia, the GRAMMY Museum®, saluting the history of music and the genre’s best know awards show, Lucky Strike Lanes and Lounge, Regal Cinemas L.A. LIVE Stadium 14 theatre, The Ritz-Carlton Los Angeles and JW Marriott L.A. LIVE hotels and The Ritz-Carlton Residences at L.A. LIVE, more events, award shows, sporting competitions, concerts and hospitality options are showcased at L.A. LIVE than any other destination in the world. Visit L.A. LIVE today at www.lalive.com
About The Rock ‘n’ Roll Los Angeles Half Marathon
The Rock ‘n’ Roll Los Angeles Half Marathon is a Competitor Group event, scheduled for Sunday, October 24, 2010. With races held in 16 cities nationwide, the Competitor Group offers the most successful series of events in the running world. The Rock ‘n’ Roll Marathon Series is famous for entertainment and electrifying race routes that showcase host cities like the Las Vegas Strip and Virginia Beach Oceanfront. With charity partners raising more than $233 million over its 13-year history, the Rock ‘n’ Roll Marathon Series has emerged as a highly successful fundraiser for a variety of local, national and international non-profits.