Hong Kong Marathon Campaigns Against ‘Selfies’

People stopping to snap self portraits caused injuries at this year’s race.

Time Magazine’s Courtney Subramanian has an interesting article about next year’s edition of the Standard Chartered Hong Kong Marathon, held in February. Apparently, race officials have launched a campaign to reduce the amount of self portraits (“selfies”) that runners are taking along the course using their smartphones.

The reason for the decision stems from the increase of runner injuries at this year’s edition of the race. Participants accidentally caused pileups along the course as they stopped to snap photos of themselves.

Standard Chartered Chief Executive Benjamin Hung Pi-Cheng is asking organizers to leverage social media and television outlets to get the message out.

“We want people to apply a little bit of common sense and discipline,” he said. “At the end of the day we want this to be run safely.”

For More: Time

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