Red Coyote Running and Fitness
Oklahoma City, Okla.
Primary owners: Jon and Burke Beck
Total space: 5,500 square feet
Opened in 2010, this is the youngest store to ever make the 50 Best list and this year made it for the second time. From the start, the husband-wife ownership duo of Jon and Burke have strived to offer an inviting and accessible atmosphere while also giving back to the community.
The 5,500-square-foot Red Coyote store has the only slow-motion-video gait analysis system in the region and has developed thriving programs. For example, three years ago, the store’s Newbie Running Program, which trains first-timers for a 5K, attracted about 30 runners. This fall, 215 runners went through the program. And the Thursday night Pack Pint Runs, co-sponsored by a local brewery and often benefitting a good cause, have been wildly successful.
“The most important part of what we do at our store is listen to the customers, making sure we understand their goals, their problems and their needs,” says Burke Beck. “We ask questions to identify goals, needs, history and problems. We are kind of like running therapists.”
Did you know? The Becks previously co-managed the Road Runner Sports superstore in San Diego.