Adidas Opening Shoe Factories Manned by Robots in Germany, U.S.

By | May 25, 2016

For decades, almost all running shoes produced in the world were made in factories in Southeast Asia. But adidas announced on May 24 that it plans to open new factories operated largely by robotic labor next year in Germany and the U.S. The company’s German roots stretch back to the in the early 1920s, when German cobbler […]

Video: First Look Inside the Boston Marathon RunBase

By | April 16, 2015

Just steps from the marathon finish line on Boylston Street, the new adidas Boston Marathon RunBase opens its doors for the first time this morning. Runners residing in and visiting Boston will now have access to the adidas Boston Marathon RunBase, a community center for runners that now serves to celebrate the world’s oldest annual […]

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